We provide Web Analytics services. Web Analytics is that the measurement, collection, analysis, and reporting of web information for purposes of understanding and optimizing web usage. However, Web Analytics is not simply a process for measuring web traffic but can be used as a tool for business and marketing research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of ancient print or broadcast advertising campaigns.
It helps one to estimate however traffic to website changes once the launch of a new advertising campaign. Web Analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and recognition trends which are useful for marketing research.